Students Startup: DELL

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The company, first named PC’s Limited, was founded in 1984 by American Michael Dell, who was then a student at the University of Texas in Austin. Initially running the business from a dormitory room, Dell started out providing customized upgrades for PCs

Working his way through college, Michael Dell scrubbed and cleaned through his early life to create a savings nest for himself. Growing up through the PC and Apple boom, Dell bought his first computer at the age of 15, purely to understand how these systems functioned. By the time Dell reached college, he knew he had found his dream: to create computers that were not only sleek design-wise but extraordinary in terms of functionality.

Dell’s college life was made all the more extraordinary because of the PC boom happening at that point. He realized, at that point, no company was directly selling computers to the audience. His first enterprise came to be when he started repairing and making personal computers for the other students in his college. One of the reasons this became such a lucrative idea for him was he would bypass the middleman entirely and create a direct communication path between him and the people interested in buying systems.

What made Dell extremely popular among his fellow college mates was that his focus was not on just selling the systems. He wanted to create the perfect customer support and provide the systems he made, for a reasonable price. Very soon, he had customers not only in college but also outside college! It was not long before Dell realized he had gotten all he could from University and it was now time to branch out into a new world.

The establishment of Dell as a success

Just as the establishments grew, so did the revenue Dell generated through Dell Inc. When he initially started playing around with the stock market, Dell had the belief that selling personal computer systems to customers was the best way to effectively deal with computing solutions! In the early stages, computers were primarily sold through word of mouth, advertisements, and mail orders.

Through the avoidance of the middleman and the reduction of cost through advertisements, Dell saved a lot of money and converted the unused resources into much-deserved profits. By 1984, the first year post its formal inception, Dell as a company earned a total revenue of $ 6 million in sales and by the year 2000, Dell was a billionaire! With more than 34 offices in countries all over the world and an employee count of 35,000, Dell’s success story is one that needs to be told not once, but over and again!

Read more at https://www.startupstories.in/stories/inspirational-stories/dell-and-its-founding-story

Bhaskar

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